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Trump Media Eyes Acquisition of Crypto Exchange Bakkt: Report

In a surprising turn of events that could shake up both the political and cryptocurrency landscapes, Donald Trump’s media company is reportedly on the brink of acquiring the struggling crypto exchange Bakkt. The potential all-stock deal would see Trump Media and Technology Group (TMTG), the parent company of Trump’s Truth Social platform, absorb Bakkt and its modest $150 million market cap.

Trump’s Media Empire Dives Into Crypto

The acquisition talks, first reported by the Financial Times, represent a significant deepening of Trump’s recently piqued interest in the cryptocurrency space. Despite generating minimal revenue, TMTG boasts a formidable $6 billion valuation fueled by enthusiastic retail investors betting on the former President’s enduring popularity and business acumen.

Bakkt, meanwhile, has been grappling with financial woes since its inception as a joint venture between Intercontinental Exchange and Starbucks. Originally envisioned as a platform to enable Bitcoin-fueled coffee purchases, Bakkt pivoted to crypto trading and custody services. However, the company recently admitted it lacks sufficient cash reserves to fund even 12 months of operations.

The Art of the Crypto Deal

News of the potential acquisition sent Bakkt shares soaring by 160%, as investors speculated on the transformative impact a Trump-led turnaround could have on the beleaguered exchange. The deal talks come hot on the heels of Trump’s promotion of World Liberty Financial, a DeFi venture connected to his family.

This acquisition would enable Trump to leave an indelible mark on the burgeoning crypto industry while potentially boosting Bakkt’s flagging fortunes. However, questions remain about how Bakkt’s core crypto custody business, which has struggled to gain traction, would fit into Trump’s media-centric empire.

– A source close to the negotiations

Timing is Everything

The acquisition chatter coincides with a resurgent crypto market buoyed by Trump’s presidential victory. Bitcoin has surged over 30% in the past 30 days alone. Separately, The Wall Street Journal reported that President-elect Trump is planning to meet with Coinbase CEO Brian Armstrong, fueling speculation about the administration’s stance on cryptocurrencies.

  • Trump’s media company TMTG is reportedly in advanced talks to acquire crypto exchange Bakkt
  • The all-stock deal would value Bakkt at around $150 million and deepen Trump’s crypto involvement
  • Bakkt has struggled financially since launching in 2018, originally as a Bitcoin payments platform
  • Crypto markets have rallied over 30% in the wake of Trump’s election victory

As the contours of this audacious deal take shape, all eyes will be on how Trump plans to leverage Bakkt’s technology and whether the acquisition heralds a new era of crypto-fueled synergies within the sprawling Trump business empire. With the crypto market hanging on every development, the outcome of these negotiations could reverberate far beyond Wall Street and Silicon Valley.

News of the potential acquisition sent Bakkt shares soaring by 160%, as investors speculated on the transformative impact a Trump-led turnaround could have on the beleaguered exchange. The deal talks come hot on the heels of Trump’s promotion of World Liberty Financial, a DeFi venture connected to his family.

This acquisition would enable Trump to leave an indelible mark on the burgeoning crypto industry while potentially boosting Bakkt’s flagging fortunes. However, questions remain about how Bakkt’s core crypto custody business, which has struggled to gain traction, would fit into Trump’s media-centric empire.

– A source close to the negotiations

Timing is Everything

The acquisition chatter coincides with a resurgent crypto market buoyed by Trump’s presidential victory. Bitcoin has surged over 30% in the past 30 days alone. Separately, The Wall Street Journal reported that President-elect Trump is planning to meet with Coinbase CEO Brian Armstrong, fueling speculation about the administration’s stance on cryptocurrencies.

  • Trump’s media company TMTG is reportedly in advanced talks to acquire crypto exchange Bakkt
  • The all-stock deal would value Bakkt at around $150 million and deepen Trump’s crypto involvement
  • Bakkt has struggled financially since launching in 2018, originally as a Bitcoin payments platform
  • Crypto markets have rallied over 30% in the wake of Trump’s election victory

As the contours of this audacious deal take shape, all eyes will be on how Trump plans to leverage Bakkt’s technology and whether the acquisition heralds a new era of crypto-fueled synergies within the sprawling Trump business empire. With the crypto market hanging on every development, the outcome of these negotiations could reverberate far beyond Wall Street and Silicon Valley.